Air Techniques Announces the Promotion of Sylvia Rochon to Vice President of Sales and Marketing in North America
MELVILLE, New York — (September 10, 2019) — Air Techniques, Inc., a leading innovator, and manufacturer of dental equipment is excited to announce the promotion of Sylvia Rochon as their new Vice President of Sales and Marketing in North America. Rochon brings over two decades of dental experience in sales and business development to her new role where she will lead the US and Canada Sales Teams, Specials Markets Sales Team, Marketing, CRM and Training teams.
Mrs. Rochon first joined Air Techniques in August of 2017 and held the roles of National Sales Manager of Canada and Director of Sales and Marketing for North America. Her promotion comes at the heels of Air Techniques’ 57h year in business and marks the first time a woman has held this position in the company’s history. Throughout her career, Mrs. Rochon has held many key positions where she was responsible for identifying and developing new business opportunities, as well as global sales channels including direct and indirect within the dental industry.
“Sylvia brings strong leadership skills and knowledge to our executive leadership team and we are looking forward to her driving our sales and marketing efforts to new heights,” said Esteban Reinhardt, Chief Operating Officer of Air Techniques. “Her skills, expertise, and strong business acumen continue to contribute to the solid execution of our sales and marketing strategies and growth in our partner relationships.”
Mrs. Rochon is responsible for North American sales with direct dealer responsibility in the United States and Canada and manages 4 sales managers, nearly 25 sales associates, along with Marketing, CRM and Training teams based out of Air Techniques’ corporate office.
“I am excited to accept this new role at Air Techniques, especially looking ahead of the many exciting initiatives underway and planned for 2020 and beyond,” said Rochon. “We have many important projects underway and I am looking forward to fostering all ingenuities that will continue to grow new business.”
Air Techniques’ strong product portfolio of utility systems, digital imaging, and merchandise are capable of equipping the smallest practice to the largest university or hospital. Consistently, Air Techniques remains the leading and largest manufacturer of dental air compressors and vacuum systems in North America.